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跨境电商卖家选品需注意的几个特点 – Several characteristics that cross-border e-commerce sellers should pay attention to when selecting products

Metal car key case for lexus

跨境电商卖家选品需注意的几个特点
Several characteristics that cross-border e-commerce sellers should pay attention to when selecting products

本文适合一些跨境新手卖家从中国发货的跨境卖家,拥有海外云仓的跨境电商卖家可以参考。
This article is suitable for some cross-border novice sellers and cross-border sellers shipping from China. Cross-border e-commerce sellers with overseas cloud warehouses can refer to it.

很多跨境卖家在选品时,会选择一些体积小重量轻、简单实用,且在国外生产和销售没有优势的产品。
When selecting products, many cross-border sellers will choose some products that are small in size, light in weight, simple and practical, and have no advantages in production and sales abroad.

体积小、重量轻意味着运费便宜,利润空间大的话,空运时间也足够快。
Small size and light weight mean cheap freight, and if the profit margin is large, the air freight time is fast enough.

简单实用的工具属性产品更符合国外消费者的消费意愿。
Simple and practical tool attribute products are more in line with the consumption wishes of foreign consumers.

那些无法在国外生产,且在国外渠道销售没有太大优势的产品。
Those products that cannot be produced abroad and have no great advantages in sales through foreign channels.

这种选品思路更适合跨境新手卖家和从中国发货的跨境卖家。您觉得如何?如果不全面,欢迎补充交流。
This product selection idea is more suitable for cross-border novice sellers and cross-border sellers shipping from China. What do you think? If it is not comprehensive, you are welcome to supplement and communicate.

例如chepinfa.com目前在售的汽车钥匙壳等产品,就完全符合上述特点。 (我们不仅面向国外车主零售市场,也服务于跨境电商卖家。作为运营超过10年的电商供应链,大部分产品都有现货,发货及时。)
For example, the car key shells and other products currently sold on Chepinfa.com fully meet the above characteristics. (We not only serve the foreign car owner retail market, but also cross-border e-commerce sellers. As an e-commerce supply chain that has been operating for more than 10 years, most products are in stock and shipped on time.)

体积小巧,单个产品包装盒尺寸为14cm*13cm*3cm,重量一般在100g-150g。
Small in size, the size of a single product box is 14cm*13cm*3cm, and the weight is generally 100g-150g.

产品实用性强,车钥匙保护壳可以很好地保护车钥匙,防止其摔落和碰撞。在中国以外的其他国家和地区,车钥匙丢失或损坏后,需要前往汽车4S店或专门从事钥匙匹配的实体店进行车钥匙解码匹配,人工成本高,服务价格也高。所以从这个角度来看,车钥匙保护壳这类产品非常实用。
The product is practical, and the car key protective shell can protect the car key well to prevent it from falling and colliding. In other countries and regions outside China, after the car key is lost or damaged, it is necessary to go to a car 4S shop or a physical store specializing in key matching to decode and match the car key, which has high labor costs and high service prices. So from this perspective, products such as car key protective shells are very practical.

车钥匙壳这类产品在很多国外国家几乎无法生产,目前市面上所有款式的产品均在中国生产。在销售方面,由于车型过多且过于复杂,产品款式繁多,更新速度过快,很多国外实体渠道商的销售服务不够完善,备货困难,无法更好地服务车主和其他消费者。
Products such as car key shells are almost impossible to produce in many foreign countries. At present, all styles of products on the market are produced in China. In terms of sales, due to the excessive and complex car models, the variety of product styles, and the fast update speed, the sales services of many foreign physical channel dealers are not perfect, and it is difficult to prepare stocks, and they cannot better serve car owners and other consumers.

此外,近年来互联网跨境销售突飞猛进,相信未来几年,各个国家和地区的实体卖家和渠道商都会陆续被跨境电商卖家所取代。
In addition, cross-border Internet sales have grown rapidly in recent years. I believe that in the next few years, physical sellers and channel merchants in various countries and regions will be gradually replaced by cross-border e-commerce sellers.

对于很多没有接触过汽车钥匙壳产品的卖家经常提到的一个问题:车型太多,不确定车主的钥匙是哪款、是否合适、订单是否准确等,我们已经有相应的解决方案。有兴趣的跨境电商卖家可以联系我。
For a problem often mentioned by many sellers who have not been exposed to car key shell products: there are too many car models, and they are not sure which key the owner has, whether it is suitable, whether the order is accurate, etc., we already have corresponding solutions. Interested cross-border e-commerce sellers can contact me.

作为电商供应链经验较为丰富的卖家,我们对跨境电商零售并不太熟悉,欢迎跨境电商卖家多联系交流。
As a seller with rich experience in e-commerce supply chain, we are not very familiar with cross-border e-commerce retail. Cross-border e-commerce sellers are welcome to contact us for more exchanges.

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